What is SEO: Search Engine Optimization Best Tips


What is SEO ?Search engine optimization is the process of affecting the visibility of a website in a search engine's results.


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What is SEO
SEO-Search Engine Optimization

What is SEO?


Search engine optimization - SEO is the method of modifying the visibility of a website or a web page in a search engine's unpaid results - frequently mentioned to as "organic," results.

Standing high in the search engines and getting traffic, as a consequence, is somewhat complicated and time-consuming method. It will need remarkable work and commitment, but the ending outcome can be satisfying.

Search engine optimization is often about doing little changes to elements of your website.

You should base your optimization choices first and foremost on what's  best for the visitors of your site. Your website is created first to read by humans, not search engines.

Read also: 16 Basic Tips for Blogger Blogspot Users

Search Engine Optimization is a continuous process, a way of analyzing regarding your website, planning and producing its content, and observing its progress over the long term.

Search engine optimization-SEO involves the selection of keywords applied in the text sections and the induction of those words on the page.

What is SERP?


The minor recognized but evenly important term “SERP” or Search Engine Results Page represents the present listing or ranking position that an end user is shown with after a search.

At this stage, you should understand that creating high-quality content by researching keywords and promoting in the correct way is the basis of SEO.

How Does Search Engines Work?

  • Search engine visits a website and takes the content of the website.
  • Search engine examines the content and indexes it.
  • Someone places in his query and searches.
  • Search engine defines the search and retrieves related content from its records.
  • Search engine ranks all those pages and presents it to the user.
  • A user sees the returned results.
In this video from Google, engineer Matt Cutts explains how the most popular search engine in the world crawls and indexes the 60 trillion web pages that make up the World Wide Web.


SEO and SEM


What is SEM - Search Engine Marketing?

Search engine marketing is the method of marketing a business using paid advertisements that appear on search engine results pages - SERPs.

Search engines use various guidelines for ranking pages, and those guidelines are periodically altered to keep Web page designers from incorrectly describing their pages and getting a permanent, high ranking. This is why a whole industry exists to help Web site owners achieve high results page ranking.

photo credit: flickr.com via photopin (license)


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About the Author

Written by , an SEO Analyst and Consultant and Keyword Researcher who works as a Freelancer and also a Medical Student.

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